City firms bank on ‘savvy’ advertising campaign to push Brits towards investing theguardian.com/money/2026/apr… #Investments #Advertising #Business #Media #Money #FinancialCrisis #Economics #Banking #RachelReeves #Society #Barclays #Aviva #Schroders #JpMorgan #Investing #InvestmentIsas #InvestmentFunds #FinancialSector #Isas #Politics #UkNews
City firms bank on ‘savvy’ advertising campaign to push Brits towards investing
The campaign, fronted by a CGI squirrel, is part of government initiative to boost financial risk taking, amid fears UK growth is being stymiedKalyeena Makortoff (the Guardian)
