#WSocial state of the network - September 15th, 2026
There is a lot of misinformation regarding W Social and how active/successful it is. So, from time to time, I'd love to share some numbers. The beauty of #opendata!
The network endorsed by the #EuropeanCommission may be the darling of Brussels political circles and European media organizations (who simply rehash PR talking points). But the look behind the curtain is really troubling.
As @pallenberg often says, this network is #DOA (dead on arrival). A social media graveyard, or rather, a simple moribund database.
There is no way that Zeiter, Rentzhog & co. can start monetizing it in 2027.
Numbers from this morning at 10:30am:
- Accounts on their PDS: 37,531
- Users with verified ID: 7,492
- Users with 1+ post: 3,388
- Users who have never posted: 34,143
- Users with 0 posts and who follow 0 accounts: 26,444
- % of users with 0 posts, who follow 0 accounts: 70,4%
- % of users who have never posted: 90,97%
So, whenever you hear someone hyping it up, feel free to forward this post or point people to my articles at blog.elenarossini.com/tag/w-so…
The one thing I will give W credit for though is how good they are at lobbying and hyping up their image.
While this playbook may have worked in the past, not anymore. On an open network, with open data, it's child's play to expose misrepresentations and show the real, raw data.
sources: pdsls.dev, clearsky.app, atproto.at and the csv of their full PDS that I download daily 💁♀️
W Social - Elena Rossini
A series of articles about the controversial social network W Social, a for profit company set up by Swedish entrepreneurs, who openly admitted they want to help train European AI models with their users' data (amongst other things).Elena Rossini
